N3W 4RT1F4CT
Client
Metaxy
Services
Visual Design Album Cover
Industries
Music
Date
October 2023
The core concept for this project was to bridge the gap between the human and digital realms, symbolizing the sensory transition through the machine, ultimately generating a new transhumanized being. I was looking to create a series of graphic elements that captured the essence of this story and reflected the album's experimental nature.
The vinyl design for "N3W 4RT1F4CT" by Metaxy masterfully encapsulated the album's core concept. Its unconventional and digitally distorted aesthetics delivered a distinctive and captivating experience for the audience, effectively capturing the album's theme of sensory unity. This visual identity didn't just complement the music but also heightened the overall listening experience, leaving a lasting impression on Metaxy's fanbase. This project not only pushed my creative boundaries, but also emphasized my commitment to innovation in design and research, particularly in collaboration with artists on pioneering and experimental projects.